The epicenter of Ozarks hospitality, Branson extends world-renowned charm, fun, and excitement, to over 10 million visitors per year, with live shows, family-friendly attractions, and unparalleled natural beauty. A rich history as an entertainment hub, ensures residents and visitors always have access to a great time.
As of 2025 the population of Branson is 13,688. The population is expected to grow to 14,116 by 2030 - a growth rate of 0.62%.
The median age of Branson residents is 45.
The diversity index of Branson is 46.4, meaning that there is a 46% chance that any two people selected out of 100 residents will be of different race or ethnicity from one another.
The average household income in Branson is $75,774 and projected to be $82,224 in 2030. Per capita income is $34,284, projected to be $36,976 in 2030. 2.46% of households – 337 – have an income of $200,000 or higher. Average net worth is $637,805 and the average disposable income is $58,296.
There are 9,097 housing units in Branson; 3,045 are owner-occupied, 3,145 are rented, and 2,907 are vacant. The average home value is $315,468, with 1,104 homes built in 2010 or later, and 84 built in 1939 or earlier.
There are 1,681 businesses in Branson, employing 39,215 workers and pulling from a labor force of 6,130 age 16 and above. 658 workers commute into Branson from outside the county or state. Key industries for the area include:
5,386 residents both live and work in/around Branson. The average travel time is 17.7 minutes. 3.81% people have a commute of less than 5 minutes while 0.28% commute 90 minutes or more each way. Of commuters, 4,397 drive alone, 787 carpool, and 2 take public transportation. 235 use other modes of transport such as motorcycle, bicycle, walking, etc. 698 residents work from home.
2,976 members of the workforce hold a high school diploma or GED. 807 have associates degrees, 2,354 have bachelor’s degrees, and 876 hold a graduate or professional degree.
Taney County Partnership (MO)
4100 Gretna Road
Branson MO 65616
417-334-4084
1-800-263-6056
madkins@taneycountypartnership.com
